Thursday, August 13, 2009

The New Economy and the Right Brain

Marco R. della Cava of USA Today tells us that  "As companies continue to triage their way through this economic war, a growing chorus of cultural observers argue that recovery is contingent on the marriage of right-brain innovations with left-brain skill sets."

This article makes a great argument for the need to embrace innovative, entrepreneurial thinking. As Daniel Pink (quoted in the article) says "We're realizing that our economy is not about standardization."

The real challenge for those right brainers who are either out of work or "under employed"... is to convince employers of the need for your creative generalist, right brain approach.  What is the best way to do this? Your comments on this are welcome.

Click on the title (above) to go to the article.